Author Archives: francescogalettoImage
The drawing attempts to show the natural light within the Spectrum building designed by Lord Norman Foster in Swindon, United Kingdom. Click on it to see the animated GIF.
This drawing is an attempt to describe the juxtaposition of the domestic and the commercial condition at IKEA.
The proposal for the new entrance of the repository is based around the foundations of empires. These are the ideas and inventions that allow a population to grow, travel, conquer, proliferate, and even die. The British Museum upon further reflection is an institution that prides itself in tracing the path of human history through its artifacts. It attempts to track human evolution and history through ordinary objects. These objects allow academics to speculate and produce evidence for there theories of man.
The entrance focuses on eight pillars that are themed around the proliferation of man from a hunter gather life style to that of a mass consumption. The themes of the pillars are as follows (above, left to right) : trade, gods, money, tools, war, enlightenment, food, and communicaiton. Each of these pillars has a very influential role in the way humans have developed physically and culturally over the past two million years. The pillar’s objects vary from a “Olduvai handaxe” in the food pillar, which represents man’s initial use of hand held tools for cutting meat, to the “Amanah HSBC credit card” that is compliant with Shari’a Law, in the money column.
Furthermore, the pillars quasi Hypostyle hall format is not only an attempt to pay tribute to the current Greek entrance of the museum but also to pay tribute to the great Hypo-style Hall of Karnack. It is an attempt to evoke a feeling of monumentality, power, and history, before entering into the main repository. This leads to the secondary layer of graphic within the entrance. The Hypo-style hall blocks much of the view of the large Union Jack graphic that adorns the Big Box. This Union Jack graphic, obscured by the pillars, is a commentary on the controversy over many of the objects with in the collection. On one hand many foreign countries are claiming that the British Empire has stolen the objects, however at the same time fail to recognize that at that point in history the Empire was really saving the objects from destruction (more or less).
The Union Jack is also expressed in the plan of the Hypo-style Hall, this double use, as representation of the Empire’s ability to collect from all over the world the and more importantly as a mechanism for circulation. Potentially, I see the Union Jack as collecting people from various transportation zones (i.e. parking lot, bus station, train) and bringing them into various programmatic elements of the of the repository with the central entrance being the primary.
by Francesco Galetto
Italian artist Massimiliano Adami and his new line of work “fossili moderni.”